Learn about VideoGenie
Overview

Overview of VideoGenie

We give your brand advocates a voice. VideoGenie enables your customers to share their experiences with the world. Whether contest, testimonial, review or content management, a customer-driven campaign brings authenticity to your brand in a way that only the customer voice can.

And the numbers tell the story: our happy clients have seen quantifiable returns on their marketing investment. From a 30% increase in customer conversion to a 15x higher engagement rate, we know what people-powered marketing can do.

Capture

We make it easy to capture videos. The VideoGenie platform offers great flexibility in how and where your customers can record videos. Embed our recorder almost anywhere, from your corporate website to a product page, from a mobile app to an advertisement. You choose what works best for your campaign.

It’s up to your customers to talk about your brand in their own words, but we offer tools and tips to help them record the best video possible. We also set best practice parameters, like time constraints, to keep the recorder on topic and eliminate the need for video editing.

Capture

Manage

We safeguard your brand. VideoGenie keeps you in control of which videos are displayed. Our tools give you the ability to moderate content, so only approved videos are shared.

Each video has a pending status until you, the brand manager, approve it. When a video doesn’t match your criteria, you can give the customer a second chance to record, and, in the process have another opportunity to interact with a brand advocate.

Most of all, we want you to feel confident that videos are brand-safe.

Distribute

We help you distribute and display videos . After moderating customer videos, you get to pick how and where they’re viewed. VideoGenie gives you lots of flexibility to find the format that works with your campaign, from video collage to gallery to montage.

We also make it easy for customers to share the video they record on Facebook and Twitter. When friends click on a post, they go to your website or Facebook page, and then have the opportunity to record a video themselves or watch other customers’ content.

Videos are automatically updated with each page load to feature the ones that rank best. And you also have the option to let customers vote on, like or share their favorite videos.

Display

Display

VideoGenie offers a variety of methods to display your content on your website and on Facebook. Each element requires only a few lines of code to be added to your site. The result is dynamic video content that will update with every page load. Only the videos you approve will be displayed, and VideoGenie will measure to see which videos work most effectively.

Customer Referral

VideoGenie’s social gaming system gets your customers to share their videos with their friends. When a customer shares their video on a social network, their friends and followers who click on their post are directed to your website, where they are greeted by a trusted source. It’s an incredibly powerful way to create a personal and lasting connection with your brand.

referral
Analyze

Analyze

We show you your results. VideoGenie believes in results, so we’re constantly monitoring and analyzing your campaign’s engagement. Your Campaign Dashboard is always available to you, displaying hard data about each video’s performances. By seeing video statistics, like which videos are most viewed and which are most influential, you have the ongoing opportunity to adjust your campaign.

Whether you’re looking to drive engagement, increase customer conversions, drive more traffic, or increase your social presence, VideoGenie’s analytics will help you maximize the impact of our platform on your key metrics.

Ready to work with VideoGenie?

Our turnkey solution offers an end-to-end solution for video recording, moderation, and distribution. We can work across your owned, earned, and paid channels to offer dynamic and interactive advertising experiences.